Renovate, stage, and list, without writing the check up front. Zoom Casa funds the work; you repay it at closing, out of the higher sale price you'll get because of it. Typical project captures $80K to $200K in additional sale-price premium for a $20K to $60K renovation budget.
Zoom Casa funds the renovation, the staging, the photography, the prep: every dollar. You don't write a check, you don't take out a loan, you don't refinance. The cost gets repaid out of your sale proceeds at closing. If the sale doesn't happen for any reason, the math protects you (full terms in the FAQ).
Our vendor network (contractors, painters, stagers, landscapers, inspectors) is locally curated, insurance-verified, and accountable directly to Zoom Casa. They know our spec, hit our timeline, and don't quote you. We pay them; you stay out of project management.
Across our PSP portfolio, the average sale-price premium captured is roughly 4× the renovation budget: a $30K kitchen + paint + staging package typically returns $120K+ in additional sale price. We only recommend renovation when the math works; otherwise we'll tell you to list as-is.
From your address in the box to a sold home with renovation premium captured: typically 8 to 12 weeks total. The work is funded, scheduled, and project-managed by Zoom Casa; you provide access and approve the spec.
Address-first. We pull your home's as-is value from AVM + market data, then compare it to what comparable renovated homes in your market are selling for. The result: a recommended renovation budget and a projected post-renovation sale price. If the math doesn't justify the work, we tell you.
Your consultant walks the property (in person or via video) and writes the renovation spec: kitchen, paint, flooring, staging, landscaping, whatever moves the math. You approve scope and budget. The PSP agreement is signed. Zoom Casa funds the work directly to vendors.
Vendor network handles the work, typically 3 to 6 weeks for a focused kitchen-paint-staging project, longer for structural. We coordinate, project-manage, photograph, and stage. Then your listing agent (yours, ours, or one we introduce) puts the home on the market. At close, the renovation cost is repaid out of your proceeds.
You're getting ready to sell your house, and you can already see the list. The kitchen could use some work. The carpet… it's seen better days. And that paint color you picked 15 years ago probably isn't helping things. A few updates could make a big difference.
But now you're trying to figure out how to pay for them, who to hire, and when you're supposed to manage renovations on top of everything else. That's enough to make anyone just want to sell it the way it is. And maybe you should, but it would be nice to know what you could get out of the house before making that decision.
And that is why Zoom Casa created Pre-Sale Prep. We fund and manage the improvements that can help sell your home for more. You approve the work, you approve the budget. We pay the vendors, coordinate the project, and get the home ready for your listing agent. You don't have to write the renovation check upfront. The work gets paid for out of your sale proceeds at closing.
Say your home could sell for $500,000 in its current condition. We look at comparable homes and put together a $30,000 improvement plan. Maybe that's paint, flooring, some kitchen updates, and staging. Across our portfolio, the average sales price premium is roughly four times the renovation budget. So that $30,000 of work increases your sales price by $120,000. Now, your $500,000 home sells for $620,000.
At closing, you pay back the $30,000 for the renovations, plus a program fee equal to 15% of the bump in home value. You end up with $72,000 more than your house was worth, and you didn't have to come up with the renovation money or spend your weekends managing contractors. Plus, the house probably sold a bit quicker than it would have. It's kind of a no-brainer.
Now, there's more room in the budget for the next house, more money to keep in savings, or just a little more breathing room as you start whatever comes next. You've spent enough time looking around the house and thinking about everything you could do. Let's help you figure out which improvements are actually worth doing.
To get started, hit the "Run My PSP Scenario" button on the website, or head to the link in the description and enter your property address. You can see an initial renovation scenario without even providing your email. Then a Zoom Casa consultant can walk through the plan and the numbers along with you.
Let's help you close the door on this move and see what's behind the next one.
A 1980s split-level in Bedford-Stuyvesant, Brooklyn. Original kitchen, dated bathrooms, decent bones. Owner inherited from her mother and is selling. As-is comparable sales suggest $720K. Renovated comparable sales support $920K+. Here's what the renovation upside math looks like.
When PSP doesn't make sense: homes in markets where the as-is and renovated comparable prices are within 10% of each other. If a $30K renovation moves the sale price by $35K, the math doesn't justify the disruption. Your PSP consultant runs this check before any agreement is signed, and we'll explicitly tell you to list as-is if that's the right move.
Pre-Sale Prep is structurally different from a bridge loan, a HELOC, or a cash-out refi. Zoom Casa funds the renovation work directly to vendors; the cost is repaid out of sale proceeds at closing, not before. Walk through the mechanics and the line items.
Read the full explainer →
Every home here is one Zoom Casa has actually prepped: kitchens, baths, living spaces, full-house refreshes. Hover any tile to see the transformation.
PSP scenarios are part real estate and part construction. The consultant who runs your PSP scenario has been on more job-sites than most general contractors. They walk the property, write the spec, and stay on the deal end to end. Bilingual (English / Spanish) consultants available on request.
If something isn't here, the consultant call is the place. Every consultant is empowered to answer detailed scope, timing, and accountability questions on the first call.
PSP fee is **15% of the renovation premium captured**, calculated as *(post-renovation sale price) − (renovation cost) − (as-is comparable price)*. Sample: $200K post-reno premium × 15% = $30K PSP fee, paid out of sale proceeds. If the renovation doesn't capture premium above the threshold, we eat the cost. Full terms in the agreement.
Then PSP isn't right for you, and that's fine. PSP exists for sellers who don't want to project-manage trades. If you have your own contractors, your own vision, and time to oversee it, you'll capture more of the premium yourself. Our consultants will tell you that on the call.
Whatever moves the math: kitchens, bathrooms, paint, flooring, landscaping, staging, photography. We don't do additions, full structural work, or anything requiring a permit beyond standard remodel scope. If your home needs a new roof or major foundation work, we'll redirect you toward a Cash Offer+ scenario instead.
Zoom Casa's local project manager, a real human in your market, owns the schedule, the spec, and the punch list. You provide property access; they handle everything else. You see weekly progress photos and a final walkthrough before listing.
Every PSP contractor carries general liability + workers' comp insurance verified by Zoom Casa before they're brought into the network. Damage during the project is repaired before close at vendor expense, not yours. The PSP agreement spells this out in plain English.
The renovation cost is repaid first from sale proceeds. That comes off the top regardless. The PSP fee is calculated only on the actual premium captured, not the projection. If the post-renovation sale comes in at $850K instead of $920K, our fee shrinks proportionally. We're aligned with you on the upside.
No email required to see the math. The renovation budget, projected sale price, and PSP fee are calculated and shown before any conversation. If the math doesn't work, you've lost 60 seconds. If it does, the next step is a 15-minute call with your consultant.